Make your opinion count
Market research helps your voice reach the decision-makers.
We depend on you to better inform them.
We depend on you to better inform them.

Every count counts
Discover what audience measurement
research is and how important data is to make it work.
research is and how important data is to make it work.



What we collect
Research Choices is here to help you understand how your data
is used for audience measurement research and how we ensure
your data is kept safe.
is used for audience measurement research and how we ensure
your data is kept safe.

Why we collect
Research Choices partner organisations take responses you give to surveys
so that companies, charities, and governments can better
understand people's opinions about their services.
so that companies, charities, and governments can better
understand people's opinions about their services.

Research Choices
The Research Choices Initiative was launched because market, social, and opinion research organisations..
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Our Partners
Research Choices is a project initiated by international market, social, and opinion research organisations...
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Press
Are you a member of the press? Do you seek more information about the initiative ...
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Sign Up
The Research Choices Initiative is open to any and all market, social, and opinion research organisation...
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Eureka
A new platform to share and showcase the good work and tangible outcomes of market research to the wider world...
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Research Choices is here to help you understand how your data is used for audience measurement research and how we ensure your data is kept safe.
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Research choice videos
Watch Research Choice informational videos - available soon. For more information click here.
Become a partner
If you would like your company to sign up to the Research Choices initiative, or for more information click here.

Through Research Choices, we aim to demonstrate our dedication to making sure that the data we collect about you is kept safely and used responsibly solely for research purposes.Home bottom menu
Research Choices is an important step forward for research companies and will help consumers better understand how data is used to make decisions by a wide range of organizations.